Before
I started with hands in finger-paints and lego(s), with an interest in solving problems. I learned C++ and studied physics, performing research in the field of Astrophysics, receiving NASA funded grants and even publishing in the Royal Astronomical Society...and then I was ready for a change! Wanting to explore the aesthetic, I transitioned to the world of conceptual fine art. I created things with my hands and my mind. Design, a marriage of the mathematical and the beautiful, came into my life organically.

I have lead design at Victoria Secret and Tourneau. I pushed the boundaries of the Infor brand and its products as an Art Director at Hook & Loop. I began working with start-ups at rudimentary stages: initially directed the strategy and design of Daylight.co's brand and iPad app.

Some of my short-term projects include spearheading the creative direction and building user experiences for MakeSpaceLily, and Imperative—crafting everything from identity to future tech products.


Now
I currently focus on small companies and their products. I help start-ups get off their feet, be it via branding, product architecture, user interface design, or marketing collateral: I build experiences from the inside out.

When I work with start-ups, I generally integrate fully into the team, though we all mostly don't adhere to traditional work schedules. I've built the brand and multiple enterprise and consumer facing products for Groove Technologies. I was on ground zero to help Matter.io build their first consumer facing product, a 3D-modeling web application for the small-scale production of physical products. I oriented the identity of the brand and architected the entirety of the user experience and user interface—a fully customized e-commerce experience that translated sketches and cad files into 3D printed models, metal objects, and eventually consumer products for the B2B customer. 

More recently I helped redefine how people plan trips and experiences with Spot.com. As Head of Design, I created the design system, dashboards, user experience across brand + full product, on all platforms. Spot allowed for seamless collaboration in trip planning, sharing, and discovering great spots for outings, whether large or small. We built a tool that allowed us to explore the world together and all in one place. In 2019 I finished up helping Fabl build a new immersive storytelling platform (SaaS) that provides for in-depth analytics as well as a streamlined approach to building stories via a WYSWYG (what you see is what you get) architecture. Fabl is a start-up that is no longer a start-up: I've worked with them for many years and continue to be involved when they need UX / UI and Brand consultation: a lovely example of how I prefer to sustain and grow my relationships with companies.

My latest project was to deliver a massive design system and full product design spec and interactive prototype for Thrive Global's new product. I worked directly with the VP of Product and VP of Design to build the next generation of behavior change products that transform your life, one small Better Choice at a time—a life coach in your pocket, encouraging you to take your well-being journey at your own pace and celebrate your successes along the way. 


Tomorrow


I'm very interested in the melding of technology, art, science and spirituality. I've called myself a futurist and am especially intrigued by transhumanism, self-awareness, and our consciousness. My key phrase: we're all human. I want to make things that build upon that fact. And I want to make via various mediums, outlets...conceptually, physically, and playfully with a deep respect for the absurd.

I maintain a part-time / contract schedule, make art, and help folks launch and run start-ups. Please feel free to drop me a line if you'd like to chat.
Interested in chatting? Please reach out.
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